Connecting to live World Bank data…
The digitalization gap is where the opportunity is.
Your customers already search, compare, book and pay on their phones. This page tracks, live, how far Malta, Italy and Brazil have moved online, and how much room is still left for the local businesses that meet them there first.
Loading the latest figures…
Three markets, all moving the same way
The share of people online, adults who can pay digitally, and how many people that really means. The thin grey line on each chart is the world average. Tap a market to focus the whole page on it.
Italy
You’re hereBrazil
You’re hereHow fast customers moved online
Share of the population using the internet since 2010. Hover or tap the chart for any year, or use the arrow keys.
Source: World Bank, Individuals using the Internet (% of population).
Who can already pay you digitally
Adults with a bank or mobile-money account, from the first Global Findex survey to the latest. An account is the first step to card, app and online payments.
Source: World Bank Global Findex, Account ownership (% of population ages 15+).
Your customers are online. How much of your business is?
Tick what your business already does. We’ll stack it against how many of your customers are online and show you the gap.
A quick self-check. Nothing you tick is saved or sent anywhere.
Tick what your business already does.
How we close the gap together
Start with a clear picture, build what’s missing, then keep it running. No long lock-in contracts.
AI & Growth Audit
A full look at your digital presence and where AI and automation fit, with a clear, written growth plan.
Ready? Let’s GOGrowth
We build what’s missing: content, a marketing calendar, local partnerships and the automations to run them.
Find out moreMonthly Support
A monthly check-in, clear reporting and ongoing AI and automation upkeep, so the gap stays closed.
Find out moreFind out where your business stands.
Two minutes, a few honest questions and a clear next step. No jargon, no hard sell.
Where this data comes from
All figures load from the World Bank Open Data API: Individuals using the Internet (IT.NET.USER.ZS), Account ownership at a financial institution or mobile-money-service provider (FX.OWN.TOTL.ZS, Global Findex) and Population (SP.POP.TOTL). Each country shows its most recent year available, which is why years can differ.
People online = population × share of the population using the internet, using each series’ latest year. Figures are rounded.
The gap check is an indicative self-assessment to start a conversation, not a measurement. For a proper picture, take the full assessment or book an AI & Growth Audit.
Data status: Connecting to live World Bank data…